Keracolor Daily Use clenditioner conditioning cleanser replaces your shampoo. Clenditioning your hair retains essential oils, and locks in color while gently whisking away dirt with a no-lather whisper. Water is a thief in disguise. Chlorine and trace minerals in your water are stealing color, softness, and body. All the heroics but without the cape, Keracolor’s Krystal Water Complex™ neutralizes those offenders, leaving behind gorgeous “hello there” hair. It washes away post process dye with a no-lather whisper at the backbar, neutralizing chlorine and trace minerals lurking in tap water and stopping oxidation in its tracks.